Our Story: The story of SNX®

Almost all of us snack, consuming no less than 300 million to a billion bitterballen (Dutch meatballs) per year. In addition, we eat kilos of hamburgers per person per year. We are not stopping, and the figures for convenience foods and associated health problems continue to rise.

At SNX, we knew there had to be another way; why not make our guilty pleasures nutritious? And that's how SNX came about.

SNX continuously develops the most popular snacks with the healthiest and most sustainable composition possible, without compromising on taste. Under the name SNX®, we have been marketing these products since 2024 as our BOB line: Best of Both.

Currently, SNX® has the most healthy bitterball on the nutriscore scale, most healthy burger and most healthy burger buns. With 50% less meat, the impact is huge.

SNX® is determined to transform the snack industry.

SNX® Now, You can have it all!

Winning burger SNX
SNX wins KVK innovation prize and FSIN award in 2024

Teamwork makes the SNX® dream work.

Tessa Rijn

Tessa

Chief Executive Officer

Manon

Operational Lead

Jos

Commercial and financial advisor for sports

Shirley

Packaging and design employee

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